Toilet Paper Market in South Africa

Market Size, Share & Forecasts

Projections for the South Africa toilet paper market suggest a promising growth trajectory, with an anticipated rise of USD 150.9 million and a CAGR nearing 6.4% over the next five years. A key driver is the rapid urbanization and rising disposable incomes. As more people move to urban areas and experience improved living standards, there is an increasing shift towards modern hygiene practices, including the use of toilet paper. This urban migration is expanding the market, particularly in metropolitan regions where consumers are more likely to adopt Western-style hygiene products.

Another significant factor is the growing awareness of health and hygiene, especially following the COVID-19 pandemic. South Africa consumers are placing greater emphasis on cleanliness and sanitation, leading to higher demand for quality toilet paper that offers both comfort and hygiene. This heightened focus on personal and household hygiene is accelerating the adoption of toilet paper, even in regions where it was previously underutilized.

Providing a holistic view of the South Africa toilet paper market, this report analyzes historical performance from 2020 to 2024 and projects trends through 2030. It evaluates market size, growth rates, and key segments, uncovering the forces driving change in the sector. With a focus on type and distribution channel, the report delivers a detailed analysis to inform strategic planning and market positioning.


Market Segmentation


The South Africa toilet paper market is structured as follows:
Type: at-home, away from home (AFH)
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, e-commerce, others

The toilet paper market in South Africa is segmented across type and distribution channel. By type, the market features at-home, and away from home (AFH). Distribution channel categories include convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, e-commerce, and others.


Competitive Landscape


The report profiles major companies, including Universal Paper & Plastics, Twinsaver Group Ltd. and Kimberly-Clark Corporation. The report provides a detailed assessment of prominent companies within the toilet paper market, tracking their performance from 2020 to 2024. Insights reveal fluctuations in market share, highlighting both veteran leaders and emerging players.


Why Buy This Report?


Obtain precise statistical data and forecasts for the South Africa toilet paper market.
Gain in-depth analysis and forecasts for the key segments of the South Africa toilet paper market: type and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the South Africa toilet paper market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the South Africa toilet paper market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents


TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
South Africa Toilet Paper MarketType Analysis
South Africa Toilet Paper MarketDistribution Channel Analysis
Company Shares Analysis
Universal Paper & Plastics
Twinsaver Group Ltd.
Kimberly-Clark Corporation
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table South Africa Toilet Paper Market 2020-2030
Chart South Africa Toilet Paper Market, Net Growth, 2020-2030
Chart South Africa Toilet Paper Market, Growth Rates, 2020-2030
Table South Africa Toilet Paper Market by Type, 2020-2030
Chart South Africa Toilet Paper Market by Type, CAGR Historic and Forecast, 2020-2030
Chart South Africa Toilet Paper Market by Type, 2020-2030
Table South Africa Toilet Paper Market by Distribution Channel, 2020-2030
Chart South Africa Toilet Paper Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart South Africa Toilet Paper Market by Distribution Channel, 2020-2030
Table South Africa Toilet Paper Market Share (%), by Companies, 2020-2024
Chart South Africa Toilet Paper Market, by Companies, 2024
Table South Africa Toilet Paper Market Share (%), by Brands, 2020-2024
Chart South Africa Toilet Paper Market, by Brands, 2024
Table South AfricaPopulation (Millions) and Forecast
Table South AfricaConsumer Price Index (CPI) and Forecast
Table South AfricaGross Domestic Product and Forecast
Table South Africa Toilet Paper Market: Spend as a Proportion of GDP (%)
Table South Africa Toilet Paper Market: Consumption per Capita (Population)


Companies Mentioned


Universal Paper & Plastics
Twinsaver Group Ltd.
Kimberly-Clark Corporation


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Product Type

Market Research

Region

Middle East and Africa

Published Date

2025

Access Data

USD 425.0

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What’s Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet