The U.S. tea industry is set to advance from USD 8.2 Milliarden in 2025 to approximately USD 9.6 Milliarden von 2030, representing a compound annual growth rate of 3.2%. The growth profile reflects a market defined by health-led demand, value prioritisation and channel restructuring. As inflationary pressures gradually ease, both volume and value are projected to expand in tandem, although value growth is expected to outpace unit gains. This divergence underscores ongoing premiumisation and structural upgrading rather than a simple rebound in consumption frequency.
Health and functional positioning have emerged as the primary engines of category expansion. In an environment shaped by elevated stress levels and economic uncertainty, consumers increasingly seek beverages that deliver emotional balance, cognitive focus and broader physical wellbeing benefits. Functional blends, herbal infusions and fortified formulations are therefore gaining traction, repositioning tea as both a ritualised indulgence and a practical daily solution. While traditional bagged tea retains its dominant role on the strength of affordability and convenience, green tea and visually distinctive subsegments are resonating strongly with younger demographics, enhancing at-home penetration and stimulating cross-category innovation.
On the supply side, structural dependencies and cost volatility present persistent challenges. The industry’s reliance on imported raw materials, combined with evolving tariff regimes, trade policy uncertainty and climate-related fluctuations, has heightened input cost variability. These pressures create potential constraints around pricing and availability, yet manufacturers are partially offsetting risks through product innovation, mix premiumisation and portfolio rationalisation. In parallel, technology is reshaping the value chain, from precision agriculture and quality monitoring at origin to enhanced production control and data-driven retail engagement. Personalised recommendations, subscription models and direct-to-consumer platforms are strengthening brand-consumer connectivity while improving operational efficiency.
Distribution dynamics continue to shift decisively toward digital channels. E-commerce has become a central growth pillar, supported by tea’s lightweight format, ease of storage and consumers’ preference for price transparency and convenience. Traditional specialty retail, by contrast, faces margin pressure amid rising operating costs and intensified competition, prompting greater emphasis on experiential differentiation. Looking ahead, the industry’s expansion will rely increasingly on functional enhancement, personalised experiences and credible sustainability commitments. While volume growth may moderate over time, structural innovation, brand elevation and digital integration provide a foundation for sustained medium-term value creation.
With the latest figures updated in 2025, this report delivers a clear snapshot of the tea market in USA. Covering a ten-year horizon from 2020 Zu 2030, it serves as a critical resource for identifying investment trends, assessing market entry points, and tracking structural shifts in demand.
What’s Inside the Report
Annual market size figures expressed in (Tons/USD), spanning 2020 Zu 2030. The dataset includes both historical actuals and forecasts, along with CAGR calculations for historical and projected periods.
Marktsegmentierung
The USA tea market is categorized into the following segments:
Produkttyp – e.g., black tea, fruit and herbal tea, green tea, andere, RTD tea
Type – e.g., conventional, organic
Packaging type – e.g., flexible packaging, metal cans, paper containers, rigid plastic packaging
Vertriebskanal – e.g., bars and HoReCa, Discounter, E-Commerce, Gemischtwarenläden, Hypermärkte, kleine Lebensmittelgeschäfte, Supermärkte, tobacco/liquor/tea shop, warehouse clubs, andere
Macroeconomic & Demographic Indicators
In addition to core market data, the report incorporates key socio-economic indicators that provide essential context for interpreting market dynamics. These include population trends, the Consumer Price Index (VPI), Gross Domestic Product (GDP), per capita consumption (expressed in USD), and consumer spending as a percentage of GDP. Together, these metrics offer a macroeconomic backdrop that enhances the strategic relevance of the market size figures, helping stakeholders better assess demand potential and long-term growth opportunities.
Wettbewerbslandschaft: Market Share Analysis
Market share analysis is included for the tea industry in USA, shedding light on the relative scale and market presence of major firms. Leading companies include: Associated British Foods plc, East West Tea Company, LLC, Ito En, Ltd., Lipton Teas and Infusions, Numi Inc., RC Bigelow Inc., Reily Foods Company, Stash Tea Company, Tata Consumer Products Ltd., The Hain Celestial Group, Inc., Traditional Medicinals Inc., etc.
This report provides market share data for leading players in the overall tea market, as well as in key segments including tea, black tea, loose black tea, black tea bags, fruit and herbal tea, green tea and RTD tea.
Market share analysis covered in the report:
USA tea market share
USA black tea market share
USA loose black tea market share
USA black tea bags market share
USA fruit and herbal tea market share
USA green tea market share
USA RTD tea market share
Why Choose This Report?
Designed as a concise yet in-depth data snapshot, this publication is tailored for professionals seeking accurate, timely, and actionable quantitative insights. Whether you’re a market entrant, investor, or established player, the report is built to support robust business decisions with confidence.
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Deliverables Include
Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 Zu 2030
Inhaltsverzeichnis
INHALTSVERZEICHNIS
Marktsegmentierung
Marktübersicht
USA Tea Market – Produkttypanalyse
USA Tea Market – Type Analysis
USA Tea Market – Packaging Type Analysis
USA Tea Market – Vertriebskanalanalyse
Company/Brand Shares Analysis
Associated British Foods plc
East West Tea Company, LLC
Ito En, Ltd.
Lipton Teas and Infusions
Numi Inc.
…
Makroökonomische Daten und Prognosen
Forschungsmethodik
Haftungsausschluss
ABBILDUNGEN UND TABELLEN
Table USA Tea Market Size 2020-2030
Chart USA Tea Market, Nettowachstum, 2020-2030
Chart USA Tea Market, Wachstumsraten, 2020-2030
Table USA Tea Market by Product Type, 2020-2030
Chart USA Tea Market by Product Type, CAGR historisch und prognostiziert, 2020-2030
Chart USA Tea Market by Product Type, 2020-2030
Table USA Tea Market by Type, 2020-2030
Chart USA Tea Market by Type, CAGR historisch und prognostiziert, 2020-2030
Chart USA Tea Market by Type, 2020-2030
Table USA Tea Market by Packaging Type, 2020-2030
Chart USA Tea Market by Packaging Type, CAGR historisch und prognostiziert, 2020-2030
Chart USA Tea Market by Packaging Type, 2020-2030
Table USA Tea Market by Distribution Channel, 2020-2030
Chart USA Tea Market by Distribution Channel, CAGR historisch und prognostiziert, 2020-2030
Chart USA Tea Market by Distribution Channel, 2020-2030
Table USA Tea Market Share (%), by Companies, 2020-2025
Chart USA Tea Market, by Companies, 2025
Table USA Tea Market Share (%), by Brands, 2020-2025
Chart USA Tea Market, by Brands, 2025
Table USA – Bevölkerung (Millionen) und Prognose
Table USA – Verbraucherpreisindex (VPI) und Prognose
Table USA – Bruttoinlandsprodukt und Prognose
Table USA Tea Market: Ausgaben als Anteil des BIP (%)
Table USA Tea Market: Verbrauch pro Kopf (Bevölkerung)
Erwähnte Unternehmen
Key industry players examined in this USA Tea market analysis comprise:
Associated British Foods plc
East West Tea Company, LLC
Ito En, Ltd.
Lipton Teas and Infusions
Numi Inc.
RC Bigelow Inc.
Reily Foods Company
Stash Tea Company
Tata Consumer Products Ltd.
The Hain Celestial Group, Inc.
Traditional Medicinals Inc.