Morocco Snacks Market 2025

The Moroccan snacks market is projected to expand to USD 2,494.1 Millionen von 2030, growing at a 6.8% CAGR, as evolving consumption patterns and economic pressures create a complex competitive landscape. The market is undergoing a notable value-to-volume shift, with price-sensitive consumers downgrading from premium indulgent snacks like chocolate tablets to more affordable economy options, sustaining volume sales despite constrained household budgets. This trading-down phenomenon reflects broader macroeconomic challenges, including persistent inflation and modest GDP growth, that are forcing manufacturers to prioritize competitive pricing and promotional strategies over product premiumization in the near term.

Health consciousness is emerging as a countervailing trend reshaping product development, particularly among urban middle-class consumers who are actively reducing consumption of traditional high-fat, high-salt snacks. Manufacturers are responding with reformulated offerings featuring wholegrains, reduced sugar/salt content, and gluten-free options, though these healthier variants must maintain price competitiveness to achieve mainstream adoption. The market is bifurcating between value-focused economy snacks driving volume growth and premium healthier alternatives commanding margin premiums, with private label brands well-positioned to bridge these segments through quality improvements at accessible price points.

Distribution strategies are adapting to these dual pressures, with modern trade gaining importance for promoting value multipacks and private label offerings, while traditional trade maintains relevance for impulse purchases. E-commerce is emerging as a key channel for health-focused premium snacks among younger, tech-savvy consumers. The competitive landscape suggests potential for increased private label penetration as retailers capitalize on price sensitivity, while branded manufacturers balance portfolio diversification between economy staples and innovative healthier options. Success will depend on navigating Morocco’s unique market dynamics – maintaining mass appeal through affordable pricing while cautiously introducing premium health innovations that align with evolving consumer preferences in a still-price-sensitive environment.

This report presents a thorough analysis and future outlook for the Morocco snacks market, covering historical data from 2020 Zu 2024 and forecasts up to 2030. It investigates market size, Wachstumsmuster, und segmentierte Erkenntnisse, revealing the trends transforming the industry. By dissecting critical aspects such as product type and distribution channel, the report provides a comprehensive toolkit for understanding and capitalizing on market opportunities.

Marktsegmentierung

The Morocco snacks market is structured as follows:
Produkttyp: Süßwaren (chocolate confectionery, gum, sugar confectionery), Eiscreme und gefrorenes Dessert (frozen yoghurt, Impulseis, Take-Home-Eis), savory snacks (corn and tortilla chips, nuts and seeds, popcorn, potato chips, pretzels, puffed snacks, savoury biscuits and crackers), Snackbalken, süße Kekse (Schokoladenkekse, Kekse, einfache Kekse, Stoffkekse, Wafer)
Verteilungskanal: Convenience Stores, Discounter, E-Commerce, food specialty stores, Vorhersagen, Hypermärkte, Kleine Lebensmittelgeschäfte, Supermärkte, andere

The snacks market in Morocco is segmented across product type and distribution channel. The categorization of the market by product type includes confectionery (chocolate confectionery, gum, sugar confectionery), Eiscreme und gefrorenes Dessert (frozen yoghurt, Impulseis, Take-Home-Eis), savory snacks (corn and tortilla chips, nuts and seeds, popcorn, potato chips, pretzels, puffed snacks, savoury biscuits and crackers), Snackbalken, und süße Kekse (Schokoladenkekse, Kekse, einfache Kekse, Stoffkekse, Wafer). Verteilungskanalsegmentierung umfasst Convenience -Stores, Discounter, E-Commerce, food specialty stores, Vorhersagen, Hypermärkte, Kleine Lebensmittelgeschäfte, Supermärkte, und andere.

Wettbewerbslandschaft

Prominent companies operating within the market comprise August Storck KG, BAHLSEN GmbH & CO. Kg., Bams SA, Banketbakkerij Merba B.V., Best Biscuits Maroc S.A., Biscuiterie Henry’s, Biscuiterie Moderne Zine Sarl, Borras S.L. De Productos Alimenticios, Cerealpartner weltweit S.A., Schokoladenstoffe Lindt & Sprungli AG, Compagnie Cherifienne de Chocolaterie (Aiguebelle), Confiserie Palmyra, Confiserie Trefin N.V., EMSA Ebbo Maroc S.A., Ferrero International S.A., General Mills Inc., Glaces Yasmina, Grefusa S.L., Groupe Anouar Invest, groupe Holmarcom, Grupo Bimbo S.A.B. der C.V., Haribo GmbH & Firma KG, Hellema Hallum B.V., Leader Foods Maroc S.A., Loacker S.P.A., Lorenz Snackworld GmbH, Maghreb Industries S.A., Mars eingebaut, Michoc S.A., Miquel Alimentacio Grup S.A., Mobigen Holding, Mondelez International Inc., Nestle S.A., Pandurata Alimentos Ltda, Pastor S.A., PepsiCo Inc., Perfetti Van Melle Group, Pladis Foods Limited, The Hershey Company and Unilever PLC.

Der Bericht enthält eine detaillierte Bewertung prominenter Unternehmen im Snacks -Markt, Verfolgung ihrer Leistung von 2020 Zu 2024. Erkenntnisse zeigen Schwankungen des Marktanteils, Darstellung sowohl erfahrener Führer als auch aufstrebende Spieler hervorheben.

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Inhaltsverzeichnis

INHALTSVERZEICHNIS
Schlüsselergebnisse
Marktsegmentierung
Marktübersicht
Morocco Snacks Market – Produkttypanalyse
Morocco Snacks Market – Verteilungskanalanalyse
Analyse der Unternehmensaktien
August Storck KG
BAHLSEN GmbH & CO. Kg.
Bams SA
Banketbakkerij Merba B.V.
Best Biscuits Maroc S.A.
Biscuiterie Henry’s
Biscuiterie Moderne Zine Sarl
Borras S.L. De Productos Alimenticios
Müslispartner weltweit, S.A..
…
Makroökonomische Daten und Prognose
Forschungsmethodik
Haftungsausschluss

Zahlen und Tabellen
Table Morocco Snacks Market 2020-2030
Chart Morocco Snacks Market, Nettowachstum, 2020-2030
Chart Morocco Snacks Market, Wachstumsraten, 2020-2030
Table Morocco Snacks Market by Product Type, 2020-2030
Chart Morocco Snacks Market by Product Type, CAGR historisch und prognostiziert, 2020-2030
Chart Morocco Snacks Market by Product Type, 2020-2030
Table Morocco Snacks Market by Distribution Channel, 2020-2030
Chart Morocco Snacks Market by Distribution Channel, CAGR historisch und prognostiziert, 2020-2030
Chart Morocco Snacks Market by Distribution Channel, 2020-2030
Table Morocco Snacks Market Share (%), von Unternehmen, 2020-2024
Chart Morocco Snacks Market, von Unternehmen, 2024
Table Morocco Snacks Market Share (%), von Marken, 2020-2024
Chart Morocco Snacks Market, von Marken, 2024
Table Morocco – Bevölkerung (Millionen) und Vorhersage
Table Morocco – Verbraucherpreisindex (CPI) und Vorhersage
Table Morocco – Bruttoinlandsprodukt und Prognose
Table Morocco Snacks Market: Als Anteil des BIP ausgeben (%)
Table Morocco Snacks Market: Verbrauch pro Kopf (Bevölkerung)

Unternehmen erwähnt

August Storck KG
BAHLSEN GmbH & CO. Kg.
Bams SA
Banketbakkerij Merba B.V.
Best Biscuits Maroc S.A.
Biscuiterie Henry’s
Biscuiterie Moderne Zine Sarl
Borras S.L. De Productos Alimenticios
Müslispartner weltweit, S.A..
Schokoladenstoffe Lindt & Sprungli AG
Compagnie Cherifienne de Chocolaterie (Aiguebelle)
Confiserie Palmyra
Confiserie Trefin N.V.
EMSA Ebbo Maroc S.A.
Ferrero International S.A..
General Mills, Inc..
Glaces Yasmina
Grefusa, S.L.
Groupe Anouar Invest
groupe Holmarcom
Grupo Bimbo, S.A.B. der C.V..
Haribo GmbH & Firma KG
Hellema Hallum B.V.
Leader Foods Maroc, S.A..
Loacker S.P.A..
Lorenz Snackworld GmbH
Maghreb Industries S.A.
Mars, Eingebaut
Michoc S.A.
Miquel Alimentacio Grup S.A.
Mobigen Holding
Mondelez International Inc.
Nestle S.A..
Pandurata Alimentos Ltda
Pastor S.A.
PepsiCo, Inc..
Perfetti Van Melle Group
Pladis Foods Limited
Die Hershey Company
Unilever plc