Chile’s alcoholic beverages market is poised for robust expansion, with value anticipated to climb from USD 10.3 billion in 2025 to USD 14.0 billion by 2030, reflecting a compound annual growth rate of 6.41%. This trajectory is underpinned by an improving macroeconomic outlook, as inflation shows signs of stabilization and discretionary spending gradually rebounds. Consumers are beginning to regain purchasing confidence, which is expected to support moderate volume growth alongside price-driven gains.
While sales increases in recent years have been largely attributable to rising unit prices, the evolving consumer landscape is likely to drive broader category shifts. Major players in the Chilean alcohol sector are recalibrating their strategies to capture the interest of the next generation of adult consumers. Among these emerging preferences, lower-alcohol options with sweeter flavor profiles are gaining visibility, suggesting a soft pivot away from traditional high-proof spirits toward more approachable, lifestyle-oriented offerings.
As the market matures, producers are expected to focus on innovation and differentiation, not only to retain existing consumers but also to cultivate brand affinity among younger cohorts whose values and taste preferences diverge markedly from previous generations. This generational shift, coupled with a more stable economic environment, is expected to sustain momentum in Chile’s alcoholic beverages sector over the forecast horizon.
This report delivers a comprehensive analysis and forward-looking perspective on the Chile alcoholic beverages market, spanning historical data from 2020 to 2024 and market projections through 2030. By examining market size, growth rates, and segmented insights, the report highlights the dynamic shifts and emerging trends shaping the industry. It provides a granular breakdown across key dimensions, including product type, packaging type and distribution channel, offering stakeholders a detailed roadmap for strategic decision-making.
Report Highlights
This report provides a structured overview of market data from 2020 to 2030, with figures presented in (Liters/CLP/USD). The core dataset covers the overall market as well as key segments, including actual historical values from 2020 to 2024 and projections for 2025 to 2030. Compound Annual Growth Rates (CAGR) are provided for both the historical and forecast periods. Segmentation dimensions include product type, packaging type and distribution channel. By comparing historical and projected growth rates, the report helps identify high-potential sub-segments, offering quantitative support for long-term strategic planning and resource allocation.
In addition to granular market metrics, the report captures the broader structural shifts that define the industry’s trajectory. Using proprietary analysis and cross-referenced economic indicators, it maps the interaction between innovations, policy, and consumption patterns. This enables strategic foresight into future growth zones, disruption risk, and innovation-led differentiation, especially within product-focused and region-specific segments.
Furthermore, the report delivers a rigorous competitive assessment, tracking market share movements and brand performance among industry participants from 2020 to 2024. It highlights evolving competitive dynamics, consolidation trends, and granular share shifts, empowering stakeholders to benchmark performance and refine differentiation strategies. These evidence-based insights support targeted investment prioritization and long-term strategic planning.
Market Segmentation
The Chile alcoholic beverages market is classified into the following segments:
Product type – e.g., beer (dark beer, lager, low and non-alcoholic beer, stout), cider and perry, RTDs (spirit-based RTDs, wine-based RTDs), spirits (brandy, liqueurs, rum, tequila and mezcal, whiskey, white spirits, others), wine (fortified wine, sparkling wine, still wine)
Packaging type – e.g., glass bottles, metal cans, paper container, PET bottles, others
Distribution channel – e.g., bars and HoReCa, discounters, e-commerce, food and drinks stores, hypermarkets, small grocery stores, supermarkets, others
Macroeconomic & Demographic Indicators
Supporting context includes:
Total population
Consumer Price Index (CPI)
Gross Domestic Product (GDP)
Per capita consumption
Consumer spending as a percentage of GDP
These variables enhance understanding of consumption potential and macroeconomic trends affecting the market.
Competitive Landscape: Market Share Analysis
The study outlines the distribution of market share among key players in the alcoholic beverages industry in Chile, offering visibility into brand dominance and market leadership. Major participants include:
AB InBev
Bacardi Limited
Brown-Forman Corporation
Compania Cervecerias Unidas S.A.
Cooperativa Agricola Pisquera Elqui Limitada (CAPEL)
Diageo plc
Heineken N.V.
Licores Mitjans S.A.
Molson Coors Beverage Company
Pernod Ricard Group
S.A. Vina Santa Rita
Vina Concha Y Toro S.A.
Vina Undurraga S.A.
Vina Valdivieso S.A.
This section helps stakeholders evaluate market concentration, identify partnership opportunities, and track shifts in leadership.
Why Choose This Report?
Access accurate and up-to-date market size data for the Chile alcoholic beverages sector.
Obtain granular insights across key segments, including product type, packaging type and distribution channel.
Understand the underlying market dynamics through expert-driven analysis of growth drivers, barriers, and structural shifts.
Identify attractive investment areas by tracking fast-growing categories and emerging consumption patterns.
Evaluate the competitive landscape to support timing, positioning, and strategic decision-making.
Includes a single-user enterprise license with no additional fees for internal distribution.
Request a redacted sample to preview the data structure and presentation quality before purchase.
Deliverables Include
Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030
Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Chile Alcoholic Beverages Market – Product Type Analysis
Chile Alcoholic Beverages Market – Packaging Type Analysis
Chile Alcoholic Beverages Market – Distribution Channel Analysis
Company Shares Analysis
AB InBev
Bacardi Limited
Brown-Forman Corporation
Compania Cervecerias Unidas S.A.
Cooperativa Agricola Pisquera Elqui Limitada (CAPEL)
Diageo plc
Heineken N.V.
Licores Mitjans S.A.
Molson Coors Beverage Company
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Chile Alcoholic Beverages Market 2020-2030
Chart Chile Alcoholic Beverages Market, Net Growth, 2020-2030
Chart Chile Alcoholic Beverages Market, Growth Rates, 2020-2030
Table Chile Alcoholic Beverages Market by Product Type, 2020-2030
Chart Chile Alcoholic Beverages Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Chile Alcoholic Beverages Market by Product Type, 2020-2030
Table Chile Alcoholic Beverages Market by Packaging Type, 2020-2030
Chart Chile Alcoholic Beverages Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart Chile Alcoholic Beverages Market by Packaging Type, 2020-2030
Table Chile Alcoholic Beverages Market by Distribution Channel, 2020-2030
Chart Chile Alcoholic Beverages Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Chile Alcoholic Beverages Market by Distribution Channel, 2020-2030
Table Chile Alcoholic Beverages Market Share (%), by Companies, 2020-2024
Chart Chile Alcoholic Beverages Market, by Companies, 2024
Table Chile Alcoholic Beverages Market Share (%), by Brands, 2020-2024
Chart Chile Alcoholic Beverages Market, by Brands, 2024
Table Chile – Population (Millions) and Forecast
Table Chile – Consumer Price Index (CPI) and Forecast
Table Chile – Gross Domestic Product and Forecast
Table Chile Alcoholic Beverages Market: Spend as a Proportion of GDP (%)
Table Chile Alcoholic Beverages Market: Consumption per Capita (Population)