The Middle East and Africa perfume market is projected to grow swiftly, with a USD 5.8 billion increase in market size and a compound annual growth rate (CAGR) close to 10.7%, driven by heightened demand and innovation. The perfume market in the Middle East and Africa is buoyed by the region’s strong cultural affinity for fragrances, particularly in countries like Saudi Arabia and the UAE, where perfume is an integral part of daily life. The demand for high-end, luxurious fragrances remains robust, especially among affluent consumers. Additionally, the increasing number of international perfume brands entering the market, driven by rising disposable incomes and changing consumer preferences, is spurring growth. The region’s young, urban population is also more willing to experiment with niche and contemporary fragrances, further driving market expansion.
The report offers a comprehensive evaluation of the Middle East and Africa perfume market, presenting crucial data on historical market size, growth patterns, and future projections. It provides a thorough breakdown of market segments and sub-segments, with a focus on key variables such as product type, price range, packaging, distribution channel and country. This comprehensive evaluation aids in identifying the growth potential within the perfume industry.
Market Segmentation
The Middle East and Africa perfume market is classified into the following segments:
Product type: men’s perfume, women’s perfume, unisex perfume
Price range: mass, premium
Packaging: glass bottles, plastic bottles, others (crystal, metal, etc.)
Distribution channel: convenience stores, forecourt stores, supermarkets and hypermarkets, discounters, food & drinks specialty stores, grocery stores, e-commerce, foodservice channels, others
Country: Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates, others
The Middle East and Africa perfume market is segmented by product type, price range, packaging, distribution channel and country. By product type, it includes men’s perfume, women’s perfume, and unisex perfume. Price range segments are divided into mass, and premium. Packaging segments comprise glass bottles, plastic bottles, and others (crystal, metal, etc.). Distribution channel segmentation includes convenience stores, forecourt stores, supermarkets and hypermarkets, discounters, food & drinks specialty stores, grocery stores, e-commerce, foodservice channels, and others. Geographically, the market includes Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates and others.
Competitive Landscape
The market features leading players such as Zohoor Al Reef Co., Yves Rocher sa, Victoria’s Secret & Co., Unilever PLC, The Procter & Gamble Company (P&G), The Estee Lauder Companies Inc., Surrati Perfumes Co., Shiseido Company Limited, Sano-Bruno’s Enterprises Ltd., Revlon Inc., Rasasi Perfumes Industry LLC, PUIG SL, Oud Elite Group, Oriflame Cosmetics S.A., Oman Perfumes LLC, Natura & Co, Mahmood Saeed Company Limited, LVMH Moet Hennessy Louis Vuitton SA (LVMH), L’Oreal S.A., Inter Parfums Inc., Ibraheem AlQurashi Perfumes LLC, Euroitalia S.R.L., Dr El-Chabrawichi Co., Dolce & Gabbana S.R.L., Deraah Company, Danya Cosmetics Ltd., Coty Inc., Chris Adams Perfumes, Chanel S.A., Avi Ltd., Arabian Oud Company, Amal Al-Kuwait International Company, Al Majed For Oud, Al Jazeera Perfumes Company, Ajmal International Trading Co. (LLC) and Abdul Samad Al Qurashi Company.
This analysis offers a comprehensive overview of the main players in the perfume market, evaluating their performance trends from 2019 to 2023. Key findings illustrate shifts in market share, identifying both dominant firms and rising competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Middle East and Africa perfume market.
Gain in-depth analysis and forecasts for the key segments of the Middle East and Africa perfume market: product type, price range, packaging, distribution channel and country.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Middle East and Africa perfume market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Middle East and Africa perfume market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Middle East and Africa Perfume Market – Product Type Analysis
Middle East and Africa Perfume Market – Price Range Analysis
Middle East and Africa Perfume Market – Packaging Analysis
Middle East and Africa Perfume Market – Distribution Channel Analysis
Middle East and Africa Perfume Market – Country Analysis
Key Players and Market Share
– Zohoor Al Reef Co.
– Yves Rocher sa
– Victoria’s Secret & Co.
– Unilever PLC
– The Procter & Gamble Company (P&G)
– The Estee Lauder Companies Inc.
– Surrati Perfumes Co.
– Shiseido Company, Limited
– Sano-Bruno’s Enterprises Ltd.
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Middle East and Africa Perfume Market 2019-2029
Chart Middle East and Africa Perfume Market, Net Growth, 2019-2029
Chart Middle East and Africa Perfume Market, Growth Rates, 2019-2029
Table Middle East and Africa Perfume Market by Product Type, 2019-2029
Chart Middle East and Africa Perfume Market by Product Type, CAGR Historic and Forecast, 2019-2029
Chart Middle East and Africa Perfume Market by Product Type, 2019-2029
Table Middle East and Africa Perfume Market by Price Range, 2019-2029
Chart Middle East and Africa Perfume Market by Price Range, CAGR Historic and Forecast, 2019-2029
Chart Middle East and Africa Perfume Market by Price Range, 2019-2029
Table Middle East and Africa Perfume Market by Packaging, 2019-2029
Chart Middle East and Africa Perfume Market by Packaging, CAGR Historic and Forecast, 2019-2029
Chart Middle East and Africa Perfume Market by Packaging, 2019-2029
Table Middle East and Africa Perfume Market by Distribution Channel, 2019-2029
Chart Middle East and Africa Perfume Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Middle East and Africa Perfume Market by Distribution Channel, 2019-2029
Table Middle East and Africa Perfume Market by Country, 2019-2029
Chart Middle East and Africa Perfume Market by Country, CAGR Historic and Forecast, 2019-2029
Chart Middle East and Africa Perfume Market by Country, 2019-2029
Table Middle East and Africa Perfume Market Share (%), by Companies, 2019-2023
Chart Middle East and Africa Perfume Market, by Companies, 2023
Table Middle East and Africa Perfume Market Share (%), by Brands, 2019-2023
Chart Middle East and Africa Perfume Market, by Brands, 2023
Table Middle East and Africa – Population (Millions) and Forecast
Table Middle East and Africa – Consumer Price Index (CPI) and Forecast
Table Middle East and Africa – Gross Domestic Product and Forecast
Table Middle East and Africa Perfume Market: Spend as a Proportion of GDP (%)
Table Middle East and Africa Perfume Market: Consumption per Capita (Population)
Companies Mentioned
Zohoor Al Reef Co.
Yves Rocher sa
Victoria’s Secret & Co.
Unilever PLC
The Procter & Gamble Company (P&G)
The Estee Lauder Companies Inc.
Surrati Perfumes Co.
Shiseido Company, Limited
Sano-Bruno’s Enterprises Ltd.
Revlon, Inc.
Rasasi Perfumes Industry LLC
PUIG SL
Oud Elite Group
Oriflame Cosmetics S.A.
Oman Perfumes LLC
Natura & Co
Mahmood Saeed Company Limited
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
L’Oreal S.A.
Inter Parfums, Inc.
Ibraheem AlQurashi Perfumes LLC
Euroitalia S.R.L.
Dr El-Chabrawichi Co.
Dolce & Gabbana S.R.L.
Deraah Company
Danya Cosmetics Ltd.
Coty Inc.
Chris Adams Perfumes
Chanel S.A.
Avi Ltd.
Arabian Oud Company
Amal Al-Kuwait International Company
Al Majed For Oud
Al Jazeera Perfumes Company
Ajmal International Trading Co. (LLC)
Abdul Samad Al Qurashi Company