Market Overview
Portugal’s carbonated soft drinks market is set to expand steadily over the forecast period, rising from USD 1.3 billion in 2026 to an estimated USD 1.6 billion by 2031, implying a compound annual growth rate of 4.17%. The recovery in out-of-home consumption remains a central driver, with improving consumer confidence and a strong rebound in tourism translating into higher on-trade volumes. Hotels, restaurants and cafés have regained traffic, positioning carbonated soft drinks as a default accompaniment to leisure and social occasions.
At the same time, structural headwinds continue to shape the category’s growth profile. Persistent health concerns are accelerating consumer migration toward perceived healthier alternatives such as flavoured sparkling water, ready-to-drink tea and juice-based beverages. These categories benefit from low- or no-sugar positioning and functional claims, eroding carbonated soft drinks’ share of everyday consumption and limiting upside beyond social and impulse-driven occasions.
Cost inflation remains another defining constraint. Despite easing headline inflation, sustained increases in sugar prices, glass packaging and broader production inputs are expected to keep unit prices on an upward trajectory throughout the forecast horizon. Higher retail prices risk dampening demand among price-sensitive households, encouraging moderation in consumption or substitution toward cheaper beverage options.
Against this backdrop, consumer trading-down behaviour is becoming more pronounced. While macroeconomic conditions have stabilised, household budgets remain under pressure, driving stronger demand for value brands and private labels. This intensifies competitive dynamics and compresses margins for mainstream manufacturers, leaving volume growth increasingly dependent on on-trade recovery and pricing rather than broad-based expansion in household consumption.
This report offers a detailed examination of the Portugal carbonated soft drinks market, leveraging historical data from 2021 onward and projecting trends through 2031. It evaluates market size, growth trajectories, and key drivers of change, providing a nuanced view of the industry’s development. Through a structured analysis of product type, category, packaging type and distribution channel, the report identifies strategic opportunities and challenges, supporting data-driven decision-making.
What’s Inside the Report
This report provides a structured overview of market data from 2021 to 2031, with figures presented in (Liters/EUR/USD). The core dataset covers the overall market as well as key segments, including historical values and projections through 2031. Compound Annual Growth Rates (CAGR) are provided for both the historical and forecast periods. Segmentation dimensions include product type, category, packaging type and distribution channel. By comparing historical and projected growth rates, the report helps identify high-potential sub-segments, offering quantitative support for long-term strategic planning and resource allocation.
In addition to granular market metrics, the report captures the broader structural shifts that define the industry’s trajectory. Using proprietary analysis and cross-referenced economic indicators, it maps the interaction between innovations, policy, and consumption patterns. This enables strategic foresight into future growth zones, disruption risk, and innovation-led differentiation, especially within product-focused and region-specific segments.
Furthermore, the report delivers a rigorous competitive assessment, tracking market share movements and brand performance among industry participants from 2021 onward. It highlights evolving competitive dynamics, consolidation trends, and granular share shifts, empowering stakeholders to benchmark performance and refine differentiation strategies. These evidence-based insights support targeted investment prioritization and long-term strategic planning.
Market Segmentation
The following outlines the segmentation of the Portugal carbonated soft drinks market:
Product type – e.g., cola carbonates, carbonated orange drinks, lemonade and lime, tonic water and mixers, others
Category – e.g., regular carbonates, low sugar/sugar free carbonates
Packaging type – e.g., glass bottles, metal cans and bottles, PET bottles
Distribution channel – e.g., bars and HoReCa, convenience stores, discounters, e-commerce, hypermarkets, liquor/tobacco shops, small grocery stores, supermarkets, others
Macroeconomic & Demographic Indicators
Supporting context includes:
Total population
Consumer Price Index (CPI)
Gross Domestic Product (GDP)
Per capita consumption
Consumer spending as a percentage of GDP
These variables enhance understanding of consumption potential and macroeconomic trends affecting the market.
Competitive Landscape: Market Share Analysis
The report features market share data for leading players in the carbonated soft drinks sector in Portugal, offering insights into competitive positioning, brand dominance, and consolidation trends. Key market participants include: AB InBev, PepsiCo, Inc., Refrescos Del Atlantico SL, Sumol + Compal S.A., Suntory Holdings Limited, The Coca-Cola Company, The Super Bock Group, SGPS, SA (Unicer – Bebidas de Portugal, S.A.), etc.
This report delivers comprehensive market share data for key players in the total carbonated soft drinks market, complemented by segment-specific analysis for carbonated soft drinks, regular carbonates, reduced sugar/sugar-free carbonates, cola carbonates, non-cola carbonates, carbonated orange drinks, lemonade and lime, tonic water and mixers and other carbonates categories.
Market share analysis covered in the report:
Portugal carbonated soft drinks market share
Portugal regular carbonates market share
Portugal reduced sugar/sugar-free carbonates market share
Portugal cola carbonates market share
Portugal non-cola carbonates market share
Portugal carbonated orange drinks market share
Portugal lemonade and lime market share
Portugal tonic water and mixers market share
Portugal other carbonates market share
Why Choose This Report?
Designed as a data-rich strategic snapshot, the report delivers timely and reliable intelligence to support decisions across market entry, investment evaluation, supply chain planning, and competitive benchmarking. Whether you’re an investor, manufacturer, distributor, or consultant, this report delivers actionable value.
Request a redacted sample to preview the data structure and presentation quality before purchase.
Deliverables Include
Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2021 to 2031
Table of Contents
TABLE OF CONTENTS
Market Segmentation
Market Overview
Portugal Carbonated Soft Drinks Market – Product Type Analysis
Portugal Carbonated Soft Drinks Market – Category Analysis
Portugal Carbonated Soft Drinks Market – Packaging Type Analysis
Portugal Carbonated Soft Drinks Market – Distribution Channel Analysis
Company/Brand Shares Analysis
AB InBev
PepsiCo, Inc.
Refrescos Del Atlantico SL
Sumol + Compal S.A.
Suntory Holdings Limited
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Portugal Carbonated Soft Drinks Market 2021-2031
Chart Portugal Carbonated Soft Drinks Market, Net Growth, 2021-2031
Chart Portugal Carbonated Soft Drinks Market, Growth Rates, 2021-2031
Table Portugal Carbonated Soft Drinks Market by Product Type, 2021-2031
Chart Portugal Carbonated Soft Drinks Market by Product Type, CAGR Historic and Forecast, 2021-2031
Chart Portugal Carbonated Soft Drinks Market by Product Type, 2021-2031
Table Portugal Carbonated Soft Drinks Market by Category, 2021-2031
Chart Portugal Carbonated Soft Drinks Market by Category, CAGR Historic and Forecast, 2021-2031
Chart Portugal Carbonated Soft Drinks Market by Category, 2021-2031
Table Portugal Carbonated Soft Drinks Market by Packaging Type, 2021-2031
Chart Portugal Carbonated Soft Drinks Market by Packaging Type, CAGR Historic and Forecast, 2021-2031
Chart Portugal Carbonated Soft Drinks Market by Packaging Type, 2021-2031
Table Portugal Carbonated Soft Drinks Market by Distribution Channel, 2021-2031
Chart Portugal Carbonated Soft Drinks Market by Distribution Channel, CAGR Historic and Forecast, 2021-2031
Chart Portugal Carbonated Soft Drinks Market by Distribution Channel, 2021-2031
Table Portugal Carbonated Soft Drinks Market Share (%), by Companies, 2021-2025
Chart Portugal Carbonated Soft Drinks Market, by Companies, 2025
Table Portugal Carbonated Soft Drinks Market Share (%), by Brands, 2021-2025
Chart Portugal Carbonated Soft Drinks Market, by Brands, 2025
Table Portugal – Population (Millions) and Forecast
Table Portugal – Consumer Price Index (CPI) and Forecast
Table Portugal – Gross Domestic Product and Forecast
Table Portugal Carbonated Soft Drinks Market: Spend as a Proportion of GDP (%)
Table Portugal Carbonated Soft Drinks Market: Consumption per Capita (Population)
Companies Mentioned
The companies featured in this report include:
AB InBev
PepsiCo, Inc.
Refrescos Del Atlantico SL
Sumol + Compal S.A.
Suntory Holdings Limited
The Coca-Cola Company
The Super Bock Group, SGPS, SA (Unicer – Bebidas de Portugal, S.A.)
