Market Overview
Portugal Wine Market Highlights
• The Portugal wine market is anticipated to deliver USD 1.1 billion in additional value by 2030.
• In terms of segment, still rosé wine accounted for a revenue of USD XX million in 2024.
• The supermarkets channel accounted for XX% of total sales in 2024, with a CAGR of XX% during the forecast period.
• A compound annual growth rate of 4.52% is projected for the market between 2025 and 2030.
This report offers a detailed examination of the Portugal wine market, leveraging historical data from 2020 onward and projecting trends through 2030. It evaluates market size, growth trajectories, and key drivers of change, providing a nuanced view of the industry’s development. Through a structured analysis of product type, packaging type and distribution channel, the report identifies strategic opportunities and challenges, supporting data-driven decision-making.
What’s Inside the Report
This report provides a structured overview of market data from 2020 to 2030, with figures presented in (Liters/EUR/USD). The core dataset covers the overall market as well as key segments, including historical values and projections through 2030. Compound Annual Growth Rates (CAGR) are provided for both the historical and forecast periods. Segmentation dimensions include product type, packaging type and distribution channel. By comparing historical and projected growth rates, the report helps identify high-potential sub-segments, offering quantitative support for long-term strategic planning and resource allocation.
In addition to granular market metrics, the report captures the broader structural shifts that define the industry’s trajectory. Using proprietary analysis and cross-referenced economic indicators, it maps the interaction between innovations, policy, and consumption patterns. This enables strategic foresight into future growth zones, disruption risk, and innovation-led differentiation, especially within product-focused and region-specific segments.
Furthermore, the report delivers a rigorous competitive assessment, tracking market share movements and brand performance among industry participants from 2020 onward. It highlights evolving competitive dynamics, consolidation trends, and granular share shifts, empowering stakeholders to benchmark performance and refine differentiation strategies. These evidence-based insights support targeted investment prioritization and long-term strategic planning.
Market Segmentation
The following outlines the segmentation of the Portugal wine market:
Product type – e.g., fortified wine (port, sherry, vermouth, others), non-grape wine, sparkling wine (champagne, others), still wine (still red wine, still rosé wine, still white wine), wine-based RTDs
Packaging type – e.g., carton bottles, glass jars and bottles, paper containers
Distribution channel – e.g., bars and HoReCa, discounters, e-commerce, hypermarkets, liquor/tobacco shops, small grocery stores, supermarkets, others
Macroeconomic & Demographic Indicators
Supporting context includes:
Total population
Consumer Price Index (CPI)
Gross Domestic Product (GDP)
Per capita consumption
Consumer spending as a percentage of GDP
These variables enhance understanding of consumption potential and macroeconomic trends affecting the market.
Competitive Landscape: Market Share Analysis
Market share insights presented in this report illustrate the evolving competitive landscape of the wine sector in Portugal, with data on top-performing brands and consolidation trends. Key market participants include: Adega Cooperativa de Almeirim C.R.L., Adega Cooperativa de Borba C.R.L., Adega Cooperativa de Favaios C.R.L., Adega Cooperativa De Redondo, C.R.L., Adega Cooperativa Regional de Moncao, CRL, Adriano Ramos Pinto – Vinhos S.A., Aveleda S.A., Bacardi Limited, Casa Ermelinda Freitas – Vinhos Lda, Caves da Montanha – A. Henriques, S.A., Caves do Solar de Sao Domingos, S.A., Caves Transmontanas Lda., Cooperativa Agricola de Reguengos de Monsaraz C.R.L. (Carmim), Dao Sul – Sociedade Vitivinicola S.A., Enoport Distribuicao de Bebidas, Enoport SGPS S.A., Esporao S.A., Flli Gancia & C. S.p.A., Gekkeikan Sake Co., Ltd., Grupo Sogevinus SGPS SA, J Portugal Ramos – Vinhos S.A., Jose Maria Da Fonseca Vinhos S.A., Real Cia Velha S.A., Roquevale, SA, S.V.S. La Martiniquaise, Sociedade dos Vinhos Borges, S.A., Sogrape Group, Sogrape SGPS, SA, Symington Family Estates Vinhos SA, The Super Bock Group, SGPS, SA, Viborel – Comercio de Bebidas e Produtos Alimentares, Lda., etc.
This report delivers comprehensive market share data for key players in the total wine market, complemented by segment-specific analysis for wine, fortified wine, non-grape wine, sparkling wine and still wine categories.
Market share analysis covered in the report:
Portugal wine market share
Portugal fortified wine market share
Portugal non-grape wine market share
Portugal sparkling wine market share
Portugal still wine market share
Why Choose This Report?
Designed as a data-rich strategic snapshot, the report delivers timely and reliable intelligence to support decisions across market entry, investment evaluation, supply chain planning, and competitive benchmarking. Whether you’re an investor, manufacturer, distributor, or consultant, this report delivers actionable value.
Request a redacted sample to preview the data structure and presentation quality before purchase.
Deliverables Include
Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030
Table of Contents
TABLE OF CONTENTS
Market Segmentation
Market Overview
Portugal Wine Market – Product Type Analysis
Portugal Wine Market – Packaging Type Analysis
Portugal Wine Market – Distribution Channel Analysis
Company/Brand Shares Analysis
Adega Cooperativa de Almeirim C.R.L.
Adega Cooperativa de Borba C.R.L.
Adega Cooperativa de Favaios C.R.L.
Adega Cooperativa De Redondo, C.R.L.
Adega Cooperativa Regional de Moncao, CRL
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Portugal Wine Market 2020-2030
Chart Portugal Wine Market, Net Growth, 2020-2030
Chart Portugal Wine Market, Growth Rates, 2020-2030
Table Portugal Wine Market by Product Type, 2020-2030
Chart Portugal Wine Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Portugal Wine Market by Product Type, 2020-2030
Table Portugal Wine Market by Packaging Type, 2020-2030
Chart Portugal Wine Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart Portugal Wine Market by Packaging Type, 2020-2030
Table Portugal Wine Market by Distribution Channel, 2020-2030
Chart Portugal Wine Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Portugal Wine Market by Distribution Channel, 2020-2030
Table Portugal Wine Market Share (%), by Companies, 2020-2024
Chart Portugal Wine Market, by Companies, 2024
Table Portugal Wine Market Share (%), by Brands, 2020-2024
Chart Portugal Wine Market, by Brands, 2024
Table Portugal – Population (Millions) and Forecast
Table Portugal – Consumer Price Index (CPI) and Forecast
Table Portugal – Gross Domestic Product and Forecast
Table Portugal Wine Market: Spend as a Proportion of GDP (%)
Table Portugal Wine Market: Consumption per Capita (Population)
Companies Mentioned
The companies featured in this report include:
Adega Cooperativa de Almeirim C.R.L.
Adega Cooperativa de Borba C.R.L.
Adega Cooperativa de Favaios C.R.L.
Adega Cooperativa De Redondo, C.R.L.
Adega Cooperativa Regional de Moncao, CRL
Adriano Ramos Pinto – Vinhos S.A.
Aveleda S.A.
Bacardi Limited
Casa Ermelinda Freitas – Vinhos Lda
Caves da Montanha – A. Henriques, S.A.
Caves do Solar de Sao Domingos, S.A.
Caves Transmontanas Lda.
Cooperativa Agricola de Reguengos de Monsaraz C.R.L. (Carmim)
Dao Sul – Sociedade Vitivinicola S.A.
Enoport Distribuicao de Bebidas
Enoport SGPS S.A.
Esporao S.A.
Flli Gancia & C. S.p.A.
Gekkeikan Sake Co., Ltd.
Grupo Sogevinus SGPS SA
J Portugal Ramos – Vinhos S.A.
Jose Maria Da Fonseca Vinhos S.A.
Real Cia Velha S.A.
Roquevale, SA
S.V.S. La Martiniquaise
Sociedade dos Vinhos Borges, S.A.
Sogrape Group
Sogrape SGPS, SA
Symington Family Estates Vinhos SA
The Super Bock Group, SGPS, SA
Viborel – Comercio de Bebidas e Produtos Alimentares, Lda.
