Market Overview
Morocco Wine Market Highlights
• Morocco wine sales are set to rise by USD 263.1 million between 2025 and 2030.
• In terms of segment, still red wine accounted for a revenue of USD XX million in 2024.
• The liquor/tobacco shops channel accounted for XX% of total sales in 2024, with a CAGR of XX% during the forecast period.
• A compound annual growth rate of 5.8% is projected for the market between 2025 and 2030.
The report delivers a comprehensive dataset on the Morocco wine market, detailing annual market size and growth rates over the past six years, alongside projections through 2030. It offers an in-depth examination of market segments and subcategories, with a particular focus on evolving trends by product type, packaging type and distribution channel.
What’s Inside the Report
This report presents a comprehensive analysis of the Morocco wine market size (in Liters/MAD/USD) from 2020 to 2030. The core dataset includes historical figures and forward-looking projections for both the overall market and its key segments, supplemented by compound annual growth rates (CAGRs) for historical and forecast periods. Segmentation covers product type, packaging type and distribution channel. By comparing historical and projected growth rates, the analysis identifies high-potential segments, enabling data-driven strategic decision-making.
In addition to market size data, the report also delves into the key factors driving market evolution. Based on industry interviews and authoritative macroeconomic data, the report analyzes the key drivers behind market size fluctuations and outlines future development trends. It integrates insights on innovation, shifts in consumer behavior, and environmental changes to dissect market growth drivers and potential risks. Special focus is placed on high-performing growth areas within sub-markets, as well as opportunities arising from product innovations.
A competitive benchmarking section tracks market share movements and brand positioning among key players from 2020 onward. The report maps consolidation trends, share shifts, and differentiation strategies, equipping stakeholders with actionable insights for portfolio optimization and long-term planning.
Market Segmentation
The following outlines the segmentation of the Morocco wine market:
Product type – e.g., fortified wine (port, vermouth), non alcoholic wine, sparkling wine (champagne, others), still wine (still red wine, still rosé wine, still white wine)
Packaging type – e.g., glass jars and bottles, rigid plastic bottles
Distribution channel – e.g., bars and HoReCa, convenience stores, hypermarkets, liquor/tobacco shops, small grocery stores, supermarkets, others
Macroeconomic & Demographic Indicators
Supporting context includes:
Total population
Consumer Price Index (CPI)
Gross Domestic Product (GDP)
Per capita consumption
Consumer spending as a percentage of GDP
These variables enhance understanding of consumption potential and macroeconomic trends affecting the market.
Competitive Landscape: Market Share Analysis
This report presents market share figures for top companies operating in the wine sector in Morocco, highlighting brand reach and competitive footprint. Notable participants include: Bacardi Limited, Boisset – La Famille des Grands Vins SAS, Castel Group, Ebertec SA, GRIGER Distribution SARL, Groupe Kabbaj, La Ferme Rouge SARL, Les Celliers De Meknes SA, LVMH Moet Hennessy Louis Vuitton SA (LVMH), etc.
Market share data is presented for top-performing companies in the overall wine sector, as well as for individual segments such as wine, fortified wine, non-alcoholic wine, sparkling wine and still wine, enabling a granular view of competitive dynamics.
Market share analysis covered in the report:
Morocco wine market share
Morocco fortified wine market share
Morocco non-alcoholic wine market share
Morocco sparkling wine market share
Morocco still wine market share
Why Choose This Report?
Designed as a concise, data-rich market snapshot, this report is ideal for stakeholders seeking timely, reliable, and strategic insights. Whether you’re an investor, operator, consultant, or supplier, the data-driven structure supports confident, evidence-based decision-making.
Request a redacted sample to preview the data structure and presentation quality before purchase.
Deliverables Include
Professionally structured PDF report
Full EXCEL databook with year-by-year figures and multi-dimensional segmentation from 2020 to 2030
Table of Contents
TABLE OF CONTENTS
Market Segmentation
Market Overview
Morocco Wine Market – Product Type Analysis
Morocco Wine Market – Packaging Type Analysis
Morocco Wine Market – Distribution Channel Analysis
Company/Brand Shares Analysis
Bacardi Limited
Boisset – La Famille des Grands Vins SAS
Castel Group
Ebertec SA
GRIGER Distribution SARL
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Morocco Wine Market 2020-2030
Chart Morocco Wine Market, Net Growth, 2020-2030
Chart Morocco Wine Market, Growth Rates, 2020-2030
Table Morocco Wine Market by Product Type, 2020-2030
Chart Morocco Wine Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Morocco Wine Market by Product Type, 2020-2030
Table Morocco Wine Market by Packaging Type, 2020-2030
Chart Morocco Wine Market by Packaging Type, CAGR Historic and Forecast, 2020-2030
Chart Morocco Wine Market by Packaging Type, 2020-2030
Table Morocco Wine Market by Distribution Channel, 2020-2030
Chart Morocco Wine Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Morocco Wine Market by Distribution Channel, 2020-2030
Table Morocco Wine Market Share (%), by Companies, 2020-2024
Chart Morocco Wine Market, by Companies, 2024
Table Morocco Wine Market Share (%), by Brands, 2020-2024
Chart Morocco Wine Market, by Brands, 2024
Table Morocco – Population (Millions) and Forecast
Table Morocco – Consumer Price Index (CPI) and Forecast
Table Morocco – Gross Domestic Product and Forecast
Table Morocco Wine Market: Spend as a Proportion of GDP (%)
Table Morocco Wine Market: Consumption per Capita (Population)
Companies Mentioned
This report profiles the following Morocco Wine companies:
Bacardi Limited
Boisset – La Famille des Grands Vins SAS
Castel Group
Ebertec SA
GRIGER Distribution SARL
Groupe Kabbaj
La Ferme Rouge SARL
Les Celliers De Meknes SA
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
