According to the latest data, the market size of the toothpaste industry in Middle East and Africa is expected to rise by USD 7.1 billion with a CAGR of 19.9% by the end of 2029. The Middle East and Africa toothpaste market is primarily driven by rising consumer awareness regarding oral hygiene, which has led to an increasing demand for advanced oral care products. This trend is further amplified by the region’s expanding middle class, particularly in Gulf Cooperation Council (GCC) countries, where higher disposable incomes are translating into greater spending on premium toothpaste varieties. Additionally, government-led initiatives focused on improving public health standards, such as educational campaigns promoting oral care, are significantly bolstering market growth, particularly in developing economies across Africa.
The report delivers an in-depth analysis of the Middle East and Africa toothpaste industry, offering extensive market data such as historical market size, growth trajectories, and forward-looking projections. It thoroughly examines key market categories and subcategories, emphasizing critical elements like product, ingredient type, distribution channel, and country. By offering this detailed analysis, the report assists in uncovering the untapped potential of the toothpaste market.
Market Segmentation
The following outlines the segmentation of the toothpaste market in Middle East and Africa:
Product: basic toothpaste, total care toothpaste, whitening toothpaste, fresh breath toothpaste, kids toothpaste, sensitive toothpaste, gum health toothpaste, others
Ingredient type: abrasives, coloring agents, flavors, flavours, humectants, oligosaccharides, surfactant cleansers and adjuvants, sweeteners, thickeners, others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, e-commerce, others
Country: Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates, others
The Middle East and Africa toothpaste market is segmented on the basis of product, ingredient type, distribution channel, and country. By product, the toothpaste market in Middle East and Africa has been segmented into basic toothpaste, total care toothpaste, whitening toothpaste, fresh breath toothpaste, kids toothpaste, sensitive toothpaste, gum health toothpaste, and others. Based upon ingredient type, the toothpaste market in Middle East and Africa is categorized into abrasives, coloring agents, flavors, flavours, humectants, oligosaccharides, surfactant cleansers and adjuvants, sweeteners, thickeners, and others. On the basis of distribution channel, the toothpaste market in Middle East and Africa has been segmented into convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, e-commerce, and others. Geographically, the toothpaste market in Middle East and Africa is also segmented into Egypt, Nigeria, Saudi Arabia, South Africa, United Arab Emirates, and others.
Competitive Landscape
The Middle East and Africa toothpaste market is highly competitive. Key companies profiled in the report include Unilever PLC, The Procter & Gamble Company (P&G), Haleon plc, Dr. Organic Limited (The Nature’s Bounty Co.), Dabur India Limited, Coswell S.p.A., Colgate-Palmolive Company, Church & Dwight Co. Inc.
This report delivers an in-depth breakdown of key players within the Middle East and Africa toothpaste market, outlining their performance from 2019 through 2023. The data reveals significant shifts in market share, highlighting both dominant players and emerging competitors. Armed with this information, businesses can sharpen their competitive edge, adjusting their strategies to navigate a shifting market landscape and positioning themselves for long-term growth.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Middle East and Africa toothpaste market.
Gain deep insights into the dynamics of the Middle East and Africa toothpaste market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Middle East and Africa toothpaste market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
Table of Contents
TABLE OF CONTENTS
Key findings
Report scope
Research methodology
Market overviewMiddle East and Africa toothpaste market – product analysis
Middle East and Africa toothpaste market – ingredient type analysis
Middle East and Africa toothpaste market – distribution channel analysis
Middle East and Africa toothpaste market – country analysis
Key players and market share
– Unilever PLC
– The Procter & Gamble Company (P&G)
– Haleon plc
– Dr. Organic Limited (The Nature’s Bounty Co.)
– Dabur India Limited
…
Macroeconomic data and forecast
Disclaimer
FIGURES AND TABLES
Table Middle East and Africa toothpaste market 2019-2029
Chart Middle East and Africa toothpaste market, net growth, 2019-2029
Chart Middle East and Africa toothpaste market, growth rates, 2019-2029
Table Middle East and Africa toothpaste market by product, 2019-2029
Chart Middle East and Africa toothpaste market by product, CAGR historic and forecast, 2019-2029
Chart Middle East and Africa toothpaste market by product, 2019-2029
Table Middle East and Africa toothpaste market by ingredient type, 2019-2029
Chart Middle East and Africa toothpaste market by ingredient type, CAGR historic and forecast, 2019-2029
Chart Middle East and Africa toothpaste market by ingredient type, 2019-2029
Table Middle East and Africa toothpaste market by distribution channel, 2019-2029
Chart Middle East and Africa toothpaste market by distribution channel, CAGR historic and forecast, 2019-2029
Chart Middle East and Africa toothpaste market by distribution channel, 2019-2029
Table Middle East and Africa toothpaste market by country, 2019-2029
Chart Middle East and Africa toothpaste market by country, CAGR historic and forecast, 2019-2029
Chart Middle East and Africa toothpaste market by country, 2019-2029
Table Middle East and Africa toothpaste market share (%), by companies, 2019-2023
Chart Middle East and Africa toothpaste market, by companies, 2023
Table Middle East and Africa toothpaste market share (%), by brands, 2019-2023
Chart Middle East and Africa toothpaste market, by brands, 2023
Table Middle East and Africa – population (millions) and forecast
Table Middle East and Africa – consumer price index (CPI) and forecast
Table Middle East and Africa – gross domestic product and forecast
Table Middle East and Africa toothpaste market: spend as a proportion of GDP (%)
Table Middle East and Africa toothpaste market: consumption per capita (population)