Nigeria Beauty and Personal Care Products Market 2025$675.0
Forecasted to grow at a moderate pace, the Nigeria beauty and personal care products market size is expected to reach USD 1,867.1 million by 2030, up from USD 1,059.7 million in 2024, resulting in a CAGR of 9.9%. Nigeria’s beauty and personal care market is witnessing robust expansion, powered by a youthful population, the growing influence of beauty influencers, and a flourishing local cosmetics industry. A surge in demand for skin tone-specific products and natural hair care solutions reflects the increasing preference for inclusivity and cultural authenticity. E-commerce growth and social commerce platforms continue to unlock new consumer segments across urban and peri-urban areas.
The report delivers a comprehensive dataset on the Nigeria beauty and personal care products market, detailing annual market size and growth rates over the past six years, alongside projections through 2030. It offers an in-depth examination of market segments and subcategories, with a particular focus on evolving trends by product type, price range, consumer group and distribution channel.
Market Segmentation
The Nigeria beauty and personal care products market is categorized into the following segments:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: premium products, mass products
Consumer group: baby/child, adult
Distribution channel: beauty and personal care stores, direct selling, e-commerce, forecourts, general merchandise stores, hypermarkets, pharmacies, small grocery stores, supermarkets, others
The Nigeria market for beauty and personal care products is divided based on product type, price range, consumer group and distribution channel. By product type, the market is categorized into bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range categories include premium products, and mass products. Consumer group segments encompass baby/child, and adult. Distribution channel segmentation comprises beauty and personal care stores, direct selling, e-commerce, forecourts, general merchandise stores, hypermarkets, pharmacies, small grocery stores, supermarkets, and others.
Competitive Landscape
Prominent companies operating within the market comprise Beiersdorf AG, BioCosmetic Research Labs, Clear Essence Cosmetics USA Inc., Colgate-Palmolive Company, Coty Inc., Dabur India Limited, Daraju Industries Limited, Dorco Co. Ltd., Dream Cosmetics Sarl, Edysmart Nigeria Limited, Ekulo Group of Companies, Franemm Industries Limited, Givanas Industry Nigeria Limited, Godrej Group, Haleon plc, Henkel AG & Co. KGaA, House of Tara International Lekki, Jabones Pardo S.A., Kao Corporation, Karo Healthcare AB, Kenvue Inc., LABO DERMA SAS, L’Oreal S.A., Mary Kay Inc., Mirato S.p.A., N.N. FEMS Industries Ltd., New Milani Group LLC, Orange Group Limited, Oriflame Cosmetics S.A., Parfums de Coeur Ltd., PZ Cussons Plc, Reckitt Benckiser Group plc (RB), Revlon Inc., Societe BIC S.A., SoulMate Industries Limited, The Procter & Gamble Company (P&G), Unilever PLC, Victoria Albi International Inc., Wipro Limited and Zaron International Ltd.
This comprehensive report analyzes the performance of leading companies in the beauty and personal care products sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Nigeria beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Nigeria beauty and personal care products market: product type, price range, consumer group and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Nigeria beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Nigeria beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Nigeria Beauty and Personal Care Products Market – Product Type Analysis
Nigeria Beauty and Personal Care Products Market – Price Range Analysis
Nigeria Beauty and Personal Care Products Market – Consumer Group Analysis
Nigeria Beauty and Personal Care Products Market – Distribution Channel Analysis
Company Shares Analysis
Beiersdorf AG
BioCosmetic Research Labs
Clear Essence Cosmetics USA, Inc.
Colgate-Palmolive Company
Coty Inc.
Dabur India Limited
Daraju Industries Limited
Dorco Co., Ltd.
Dream Cosmetics Sarl
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Nigeria Beauty and Personal Care Products Market 2020-2030
Chart Nigeria Beauty and Personal Care Products Market, Net Growth, 2020-2030
Chart Nigeria Beauty and Personal Care Products Market, Growth Rates, 2020-2030
Table Nigeria Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart Nigeria Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Nigeria Beauty and Personal Care Products Market by Product Type, 2020-2030
Table Nigeria Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart Nigeria Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Nigeria Beauty and Personal Care Products Market by Price Range, 2020-2030
Table Nigeria Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart Nigeria Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart Nigeria Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table Nigeria Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart Nigeria Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Nigeria Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table Nigeria Beauty and Personal Care Products Market Share (%), by Companies, 2020-2024
Chart Nigeria Beauty and Personal Care Products Market, by Companies, 2024
Table Nigeria Beauty and Personal Care Products Market Share (%), by Brands, 2020-2024
Chart Nigeria Beauty and Personal Care Products Market, by Brands, 2024
Table Nigeria – Population (Millions) and Forecast
Table Nigeria – Consumer Price Index (CPI) and Forecast
Table Nigeria – Gross Domestic Product and Forecast
Table Nigeria Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table Nigeria Beauty and Personal Care Products Market: Consumption per Capita (Population)
Companies Mentioned
Beiersdorf AG
BioCosmetic Research Labs
Clear Essence Cosmetics USA, Inc.
Colgate-Palmolive Company
Coty Inc.
Dabur India Limited
Daraju Industries Limited
Dorco Co., Ltd.
Dream Cosmetics Sarl
Edysmart Nigeria Limited
Ekulo Group of Companies
Franemm Industries Limited
Givanas Industry Nigeria Limited
Godrej Group
Haleon plc
Henkel AG & Co. KGaA
House of Tara International Lekki
Jabones Pardo S.A.
Kao Corporation
Karo Healthcare AB
Kenvue Inc.
LABO DERMA, SAS
L’Oreal S.A.
Mary Kay Inc.
Mirato S.p.A.
N.N. FEMS Industries Ltd.
New Milani Group LLC
Orange Group Limited
Oriflame Cosmetics S.A.
Parfums de Coeur, Ltd.
PZ Cussons Plc
Reckitt Benckiser Group plc (RB)
Revlon, Inc.
Societe BIC S.A.
SoulMate Industries Limited
The Procter & Gamble Company (P&G)
Unilever PLC
Victoria Albi International Inc.
Wipro Limited
Zaron International Ltd.
$675.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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