Guatemala Beauty and Personal Care Products Market 2025$675.0
The Guatemala beauty and personal care products market is projected to expand from USD 1,328.4 million in 2024 to USD 1,821.3 million by 2030, achieving a CAGR of 5.4% during the period from 2025 to 2030. In Guatemala, the beauty and personal care market is being shaped by a young, aspirational population, growing awareness of global beauty trends, and increased product availability via modern retail and online channels. Consumers are particularly drawn to skincare, personal hygiene, and hair care products, often influenced by regional social media influencers.
Focused on delivering actionable insights, this report explores the Guatemala beauty and personal care products market, analyzing historical performance from 2020 to 2024 and providing forecasts up to 2030. It assesses market size, growth dynamics, and segment-specific trends, highlighting the factors driving change in the industry. By breaking down the market into product type, price range, consumer group and distribution channel, the report equips decision-makers with a clear understanding of the competitive landscape and growth potential.
Market Segmentation
The following outlines the segmentation of the Guatemala beauty and personal care products market:
Product type: bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, sun care products
Price range: premium products, mass products
Consumer group: baby/child, adult
Distribution channel: beauty and personal care stores, direct selling, discounters, e-commerce, general merchandise stores, hypermarkets, pharmacies, small grocery stores, supermarkets, others
The Guatemala market for beauty and personal care products is divided based on product type, price range, consumer group and distribution channel. By product type, it includes bath products, color cosmetics, deodorants, depilatory products, perfumes and fragrances, hair care products, men’s grooming products, oral care, skin care products, and sun care products. Price range categories include premium products, and mass products. Consumer group segments are categorized into baby/child, and adult. Distribution channel segmentation comprises beauty and personal care stores, direct selling, discounters, e-commerce, general merchandise stores, hypermarkets, pharmacies, small grocery stores, supermarkets, and others.
Competitive Landscape
The competitive landscape of the beauty and personal care products industry has been thoroughly analyzed, highlighting key players such as Beiersdorf AG, Colgate-Palmolive Company, Corporacion Belcorp, Corporacion Yanbal International, Cosmetica global S.A., Coty Inc., Genomma Lab Internacional SAB de CV, Grupo Omnilife S.A. de C.V., Henkel AG & Co. KGaA, Industria La Popular S.A., Industria La Popular S.A., Kenvue Inc., Kimberly-Clark Corporation, Laboratorios Darosa S.A., Laboratorios Laprin de Guatemala, L’Oreal S.A., Natura & Co, PUIG SL, Revlon Inc., Rohto Pharmaceutical Co. Ltd., Scentia Perfumeria S.A., Societe BIC S.A., The Estee Lauder Companies Inc., The Procter & Gamble Company (P&G), Unilever PLC and Wella AG.
This report delivers an in-depth examination of leading companies in the beauty and personal care products sector, analyzing their performance from 2020 to 2024. The results indicate changes in market share, emphasizing both established leaders and new entrants.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Guatemala beauty and personal care products market.
Gain in-depth analysis and forecasts for the key segments of the Guatemala beauty and personal care products market: product type, price range, consumer group and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Guatemala beauty and personal care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Guatemala beauty and personal care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Guatemala Beauty and Personal Care Products Market – Product Type Analysis
Guatemala Beauty and Personal Care Products Market – Price Range Analysis
Guatemala Beauty and Personal Care Products Market – Consumer Group Analysis
Guatemala Beauty and Personal Care Products Market – Distribution Channel Analysis
Company Shares Analysis
Beiersdorf AG
Colgate-Palmolive Company
Corporacion Belcorp
Corporacion Yanbal International
Cosmetica Global S.A.
Coty Inc.
Genomma Lab Internacional SAB de CV
Grupo Omnilife, S.A. de C.V.
Henkel AG & Co. KGaA
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table Guatemala Beauty and Personal Care Products Market 2020-2030
Chart Guatemala Beauty and Personal Care Products Market, Net Growth, 2020-2030
Chart Guatemala Beauty and Personal Care Products Market, Growth Rates, 2020-2030
Table Guatemala Beauty and Personal Care Products Market by Product Type, 2020-2030
Chart Guatemala Beauty and Personal Care Products Market by Product Type, CAGR Historic and Forecast, 2020-2030
Chart Guatemala Beauty and Personal Care Products Market by Product Type, 2020-2030
Table Guatemala Beauty and Personal Care Products Market by Price Range, 2020-2030
Chart Guatemala Beauty and Personal Care Products Market by Price Range, CAGR Historic and Forecast, 2020-2030
Chart Guatemala Beauty and Personal Care Products Market by Price Range, 2020-2030
Table Guatemala Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Chart Guatemala Beauty and Personal Care Products Market by Consumer Group, CAGR Historic and Forecast, 2020-2030
Chart Guatemala Beauty and Personal Care Products Market by Consumer Group, 2020-2030
Table Guatemala Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Chart Guatemala Beauty and Personal Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Guatemala Beauty and Personal Care Products Market by Distribution Channel, 2020-2030
Table Guatemala Beauty and Personal Care Products Market Share (%), by Companies, 2020-2024
Chart Guatemala Beauty and Personal Care Products Market, by Companies, 2024
Table Guatemala Beauty and Personal Care Products Market Share (%), by Brands, 2020-2024
Chart Guatemala Beauty and Personal Care Products Market, by Brands, 2024
Table Guatemala – Population (Millions) and Forecast
Table Guatemala – Consumer Price Index (CPI) and Forecast
Table Guatemala – Gross Domestic Product and Forecast
Table Guatemala Beauty and Personal Care Products Market: Spend as a Proportion of GDP (%)
Table Guatemala Beauty and Personal Care Products Market: Consumption per Capita (Population)
Companies Mentioned
Beiersdorf AG
Colgate-Palmolive Company
Corporacion Belcorp
Corporacion Yanbal International
Cosmetica Global S.A.
Coty Inc.
Genomma Lab Internacional SAB de CV
Grupo Omnilife, S.A. de C.V.
Henkel AG & Co. KGaA
Industria La Popular S.A.
Industria La Popular, S.A.
Kenvue Inc.
Kimberly-Clark Corporation
Laboratorios Darosa S.A.
Laboratorios Laprin de Guatemala
L’Oreal S.A.
Natura & Co
PUIG SL
Revlon, Inc.
Rohto Pharmaceutical Co., Ltd.
Scentia Perfumeria, S.A.
Societe BIC S.A.
The Estee Lauder Companies Inc.
The Procter & Gamble Company (P&G)
Unilever PLC
Wella AG
$675.0
What's Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
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