The Bulgaria men’s grooming products market is on track for a substantial increase of USD 42.1 million, indicating a compound annual growth rate (CAGR) of roughly 7.8% during the forecast period from 2024 to 2029. Men’s grooming encompasses a wide range of personal care and hygiene practices specifically tailored for men. This includes the use of products for hair care, skincare, shaving, and overall body maintenance. In recent years, the men’s grooming industry has seen significant growth, driven by increasing awareness about personal appearance, the influence of social media, and the availability of specialized products. Men are now more inclined to invest in grooming products and routines that enhance their look and boost their confidence. This shift has led to the development of a diverse market offering everything from basic shaving kits to advanced skincare solutions and premium fragrances.
The report delivers an in-depth analysis of the Bulgaria men’s grooming products industry, offering extensive market data such as historical market size, growth trajectories, and forward-looking projections. It thoroughly examines key market categories and subcategories, emphasizing critical elements like product, price range and distribution channel. By offering this detailed analysis, the report assists in uncovering the untapped potential of the men’s grooming products market.
Market Segmentation
The following outlines the segmentation of the Bulgaria men’s grooming products market:
Product: bath and shower products, deodorants, fragrances, hair care products, razors & blades, shaving products (pre-shave and post-shave products), skin care products
Price range: prestige product, mass product
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, specialty stores, e-commerce, hair salons, others
In Bulgaria, the men’s grooming products market is segmented by product, price range and distribution channel. By product, the market features bath and shower products, deodorants, fragrances, hair care products, razors & blades, shaving products (pre-shave and post-shave products), and skin care products. Price range segments encompass prestige product, and mass product. Distribution channel segments are categorized into convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, specialty stores, e-commerce, hair salons, and others.
Competitive Landscape
The men’s grooming products market is characterized by dominance from key players such as The Procter & Gamble Company (P&G), Beiersdorf AG, L’Oreal S.A., Coty Inc., PUIG SL, Unilever PLC, Gr. Sarantis S.A., Natura & Co, Henkel AG & Co. KGaA, LVMH Moet Hennessy Louis Vuitton SA (LVMH), Gruppo Sodalis Srl, Oriflame Cosmetics S.A., LA RIVE S.A., The Shaneel Group, Yves Rocher sa, Societe BIC S.A., Aroma AD, Super-Max group, Chanel S.A., Colgate-Palmolive Company, Florgarden Ltd. (PARFEN), Pierre Fabre S.A., Martinez Boutique EOOD, Edgewell Personal Care Brands LLC, Rubella Beauty AD, Euroitalia S.R.L., Refan Bulgaria Ltd. and Alen Mak AD.
This report delivers an in-depth examination of leading companies in the men’s grooming products sector, analyzing their performance from 2019 to 2023. The results indicate changes in market share, emphasizing both established leaders and new entrants.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Bulgaria men’s grooming products market.
Gain in-depth analysis and forecasts for the key segments of the Bulgaria men’s grooming products market: product, price range and distribution channel.
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Gain deep insights into the dynamics of the Bulgaria men’s grooming products market.
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Anticipate the future trajectory of the Bulgaria men’s grooming products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Bulgaria Men’s Grooming Products Market – Product Analysis
Bulgaria Men’s Grooming Products Market – Price Range Analysis
Bulgaria Men’s Grooming Products Market – Distribution Channel Analysis
Key Players and Market Share
– The Procter & Gamble Company (P&G)
– Beiersdorf AG
– L’Oreal S.A.
– Coty Inc.
– PUIG SL
– Unilever PLC
– Gr. Sarantis S.A.
– Natura & Co
– Henkel AG & Co. KGaA
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Bulgaria Men’s Grooming Products Market 2019-2029
Chart Bulgaria Men’s Grooming Products Market, Net Growth, 2019-2029
Chart Bulgaria Men’s Grooming Products Market, Growth Rates, 2019-2029
Table Bulgaria Men’s Grooming Products Market by Product, 2019-2029
Chart Bulgaria Men’s Grooming Products Market by Product, CAGR Historic and Forecast, 2019-2029
Chart Bulgaria Men’s Grooming Products Market by Product, 2019-2029
Table Bulgaria Men’s Grooming Products Market by Price Range, 2019-2029
Chart Bulgaria Men’s Grooming Products Market by Price Range, CAGR Historic and Forecast, 2019-2029
Chart Bulgaria Men’s Grooming Products Market by Price Range, 2019-2029
Table Bulgaria Men’s Grooming Products Market by Distribution Channel, 2019-2029
Chart Bulgaria Men’s Grooming Products Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Bulgaria Men’s Grooming Products Market by Distribution Channel, 2019-2029
Table Bulgaria Men’s Grooming Products Market Share (%), by Companies, 2019-2023
Chart Bulgaria Men’s Grooming Products Market, by Companies, 2023
Table Bulgaria Men’s Grooming Products Market Share (%), by Brands, 2019-2023
Chart Bulgaria Men’s Grooming Products Market, by Brands, 2023
Table Bulgaria – Population (Millions) and Forecast
Table Bulgaria – Consumer Price Index (CPI) and Forecast
Table Bulgaria – Gross Domestic Product and Forecast
Table Bulgaria Men’s Grooming Products Market: Spend as a Proportion of GDP (%)
Table Bulgaria Men’s Grooming Products Market: Consumption per Capita (Population)
Companies Mentioned
The Procter & Gamble Company (P&G)
Beiersdorf AG
L’Oreal S.A.
Coty Inc.
PUIG SL
Unilever PLC
Gr. Sarantis S.A.
Natura & Co
Henkel AG & Co. KGaA
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Gruppo Sodalis Srl
Oriflame Cosmetics S.A.
LA RIVE S.A.
The Shaneel Group
Yves Rocher sa
Societe BIC S.A.
Aroma AD
Super-Max group
Chanel S.A.
Colgate-Palmolive Company
Florgarden Ltd. (PARFEN)
Pierre Fabre S.A.
Martinez Boutique EOOD
Edgewell Personal Care Brands LLC
Rubella Beauty AD
Euroitalia S.R.L.
Refan Bulgaria Ltd.
Alen Mak AD