The market for video games and consoles is set for moderate growth, with projections indicating an increase of USD 45.6 billion and a compound annual growth rate (CAGR) nearing 5.5% over the forecast period. The region is witnessing exponential growth due to the rising popularity of eSports, particularly in China, South Korea, and Japan. Mobile gaming continues to dominate, especially with high smartphone penetration and extensive 5G rollouts. Additionally, cultural integration of gaming as a social activity, alongside technological advancements in gaming hardware, fuels market expansion.
The report provides a comprehensive analysis of the Asia Pacific video games and consoles industry, presenting detailed market data including historical market size, growth rates, and future forecasts. It offers an in-depth examination of various market categories and subcategories, with a particular focus on key factors such as product, revenue stream, distribution channel and country. The insights gained from this evaluation help reveal the growth potential within the video games and consoles sector.
Market Segmentation
The segmentation of the Asia Pacific video games and consoles market is outlined below:
Product: devices (handheld games consoles, stationary consoles, VR/AR headsets), video game software (console games, mobile games, online games and subscriptions, PC games)
Revenue stream: paid app, in-app purchases
Distribution channel: supermarkets and hypermarkets, electronics stores, e-commerce, others
Country: Australia, China, India, Indonesia, Japan, Philippines, South Korea, Thailand, Vietnam, others
The Asia Pacific video games and consoles market is segmented by product, revenue stream, distribution channel and country. The categorization of the market by product includes devices (handheld games consoles, stationary consoles, VR/AR headsets), and video game software (console games, mobile games, online games and subscriptions, PC games). Revenue stream segments are divided into paid app, and in-app purchases. Distribution channel segments cover supermarkets and hypermarkets, electronics stores, e-commerce, and others. Geographically, the market is segmented into Australia, China, India, Indonesia, Japan, Philippines, South Korea, Thailand, Vietnam, and others.
Competitive Landscape
The competitive landscape of the video games and consoles market has been analyzed, with a focus on key players such as Bandai Namco Holdings Inc., CyberAgent Inc., Electronic Arts Inc., Garena Interactive Holding Ltd., G-bits Network Technology Xiamen Co. Ltd., Konami Group Corporation, Microsoft Corp., miHoYo Co. Ltd., Mixi Inc., NCSoft Corporation, NetEase Inc. (Yanxuan), Nexon Co. Ltd., NHN Corp., Nintendo Co. Ltd., SmileGate Inc., Sony Corporation, Square Enix Holdings Co. Ltd., Tencent Holdings Ltd. and Wuhu Shunrong Sanqi Interactive Entertainment Network Technology Group Co. Ltd.
This report presents an extensive analysis of major entities in the video games and consoles market, focusing on their performance from 2019 to 2023. Findings showcase changes in market share, recognizing both long-standing leaders and new challengers.
Why Buy This Report?
Obtain precise statistical data and forecasts for the Asia Pacific video games and consoles market.
Gain in-depth analysis and forecasts for the key segments of the Asia Pacific video games and consoles market: product, revenue stream, distribution channel and country.
Gain deep insights into the dynamics of the Asia Pacific video games and consoles market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Asia Pacific video games and consoles market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents
TABLE OF CONTENTS
Key Findings
Report Scope
Research Methodology
Market Overview
Asia Pacific Video Games and Consoles Market – Product Analysis
Asia Pacific Video Games and Consoles Market – Revenue Stream Analysis
Asia Pacific Video Games and Consoles Market – Distribution Channel Analysis
Asia Pacific Video Games and Consoles Market – Country Analysis
Key Players and Market Share
– Bandai Namco Holdings, Inc.
– CyberAgent, Inc.
– Electronic Arts, Inc.
– Garena Interactive Holding Ltd.
– G-bits Network Technology Xiamen Co., Ltd.
– Konami Group Corporation
– Microsoft Corp.
– miHoYo Co., Ltd.
– Mixi, Inc.
…
Macroeconomic Data and Forecast
Disclaimer
FIGURES AND TABLES
Table Asia Pacific Video Games and Consoles Market 2019-2029
Chart Asia Pacific Video Games and Consoles Market, Net Growth, 2019-2029
Chart Asia Pacific Video Games and Consoles Market, Growth Rates, 2019-2029
Table Asia Pacific Video Games and Consoles Market by Product, 2019-2029
Chart Asia Pacific Video Games and Consoles Market by Product, CAGR Historic and Forecast, 2019-2029
Chart Asia Pacific Video Games and Consoles Market by Product, 2019-2029
Table Asia Pacific Video Games and Consoles Market by Revenue Stream, 2019-2029
Chart Asia Pacific Video Games and Consoles Market by Revenue Stream, CAGR Historic and Forecast, 2019-2029
Chart Asia Pacific Video Games and Consoles Market by Revenue Stream, 2019-2029
Table Asia Pacific Video Games and Consoles Market by Distribution Channel, 2019-2029
Chart Asia Pacific Video Games and Consoles Market by Distribution Channel, CAGR Historic and Forecast, 2019-2029
Chart Asia Pacific Video Games and Consoles Market by Distribution Channel, 2019-2029
Table Asia Pacific Video Games and Consoles Market by Country, 2019-2029
Chart Asia Pacific Video Games and Consoles Market by Country, CAGR Historic and Forecast, 2019-2029
Chart Asia Pacific Video Games and Consoles Market by Country, 2019-2029
Table Asia Pacific Video Games and Consoles Market Share (%), by Companies, 2019-2023
Chart Asia Pacific Video Games and Consoles Market, by Companies, 2023
Table Asia Pacific Video Games and Consoles Market Share (%), by Brands, 2019-2023
Chart Asia Pacific Video Games and Consoles Market, by Brands, 2023
Table Asia Pacific – Population (Millions) and Forecast
Table Asia Pacific – Consumer Price Index (CPI) and Forecast
Table Asia Pacific – Gross Domestic Product and Forecast
Table Asia Pacific Video Games and Consoles Market: Spend as a Proportion of GDP (%)
Table Asia Pacific Video Games and Consoles Market: Consumption per Capita (Population)
Companies Mentioned
Bandai Namco Holdings, Inc.
CyberAgent, Inc.
Electronic Arts, Inc.
Garena Interactive Holding Ltd.
G-bits Network Technology Xiamen Co., Ltd.
Konami Group Corporation
Microsoft Corp.
miHoYo Co., Ltd.
Mixi, Inc.
NCSoft Corporation
NetEase, Inc. (Yanxuan)
Nexon Co., Ltd.
NHN Corp.
Nintendo Co., Ltd.
SmileGate, Inc.
Sony Corporation
Square Enix Holdings Co., Ltd.
Tencent Holdings Ltd.
Wuhu Shunrong Sanqi Interactive Entertainment Network Technology Group Co., Ltd.